DIGITAL MARKETING

How to Register a Web Domain for Your Website?

Web pages are essential when a company, organization, or person wants to make themselves known through the Internet, but more fundamental is the web domain, since without it, we cannot publish our website on the Internet. This article explains how to Register a web domain easily and without complications.

What is a domain?

Let’s start by explaining what a web domain is. A domain is the name of a web page (it can be a blog, a corporate website, a video platform, etc.), and it is a unique name that identifies the page, so no two can be the same.

A registered web domain does not imply having a web page because two more elements are necessary: the hosting service (or accommodation) and a server. Without these elements, you can already have the best-registered web domain, which will not serve you beyond having it reserved and blocked so that others cannot use it.

Therefore, when registering a web domain, if you intend for your web page to be on the Internet and accessible, you will also have to hire a hosting service. Fortunately, many domain registrars also offer hosting services and vice versa; many hosting services offer domain registration.

As for the server, it is the machine in which the hosting space in which the web page will be hosted is located.

What type of domain to choose?

When choosing a web domain, you should know that there are three types of domains :

Generic, international, or global domains: These are the basic domains on the Internet and are usually a three-letter ending. Examples: org, .net, .com, .edu, or .info. Most of these domains have a specific focus, such as .edu, which refers to educationally oriented web pages, or .org, which belongs to associations or NGOs.

Territorial and geographic domains: These domains are maintained by each country and usually comprise two letters. For example, the one in India is .in, the one in the US is .eu, and the one in France is .fr. It must be considered that each territory has regulations for registering territorial domains, which are stricter than global domains.

Third-level domains: Their function is similar to generic domains, and they arise from the combination of these and the territorial domain, such as edu.es.

When terminating your domain, you must consider your web page’s objective and intention. For example, the pages that want to position themselves in a specific country usually use territorial or third-level domains; this would be true for national corporate websites or online stores.

How to register a web domain step by step

You already know what a web domain is and what types of domains exist; it is time to explain how to register a domain step by step.

Choose a domain name

The first step is to choose your domain name for your website. It is recommended that the name not exceed 15 letters in length and that it is easy to write, pronounce and remember; that way, users will locate your website more easily.

When choosing the name, you must consider the activity of your website and its purpose. For example, for the corporate page of a company, it is normal to use the name of the company itself because it will be difficult for another domain to be already registered with it and because it will be easy to find on the Internet simply by typing the name in the search engine.

Using keywords related to the activity is also advisable because they help position it in search engines. In this case, we must not forget the extension we mentioned. In addition, it is very likely that domains with keywords are already registered and cannot be used. For this reason, the brand name of the company is also used.

Another option for personal websites is to use our name and a keyword (for example, JuanPerezFotografo.es ). These pages are used to create a personal brand or as a showcase for freelance services, where to show their portfolios and services.

As for the type of domain, it will depend on the objective of the web page. For example, for an online store that only sells in Spain, it is advisable to use .es since it will want to position itself territorially. However, for the web page of an NGO, the normal thing will be to opt for .org or .org.es.

Check domain

Once you have chosen the domain name for your website, the next step is to check the domain, that is, check if this domain is already registered (remember what we said at the beginning, no two domain names can be the same) or if it is a registered trademark (although registering a domain name does not give right or ownership over the said name as if it were a registered trademark if a trademark is registered in the OEPM or any other international trademark registry, we will not be able to use it as a domain name).

Doing this check is very simple since there are different pages to check domains where you can do it; You have to put the name in the space provided and see if the chosen domain is in use.

Register the domain

The last step is to register the chosen web domain. Domain registration is done through a domain registrar, which will perform the necessary procedures. This service has a price, which will vary depending on the type of domain and the time you want to have the domain registered (one year, two, three, or ten years…), and you can renew each time at the end of the period approaches to continue to maintain dominance.

You only have to provide your data as the domain owner and choose the period you want to keep it.

As we pointed out at the beginning, domain registration is only the registration of the name of your web page. Still, it will not yet “exist” on the Internet since you also need a hosting service; that is, You need to buy the domain and hosting.

Fortunately, there are specialized sites, such as Dondominio, where you can buy domain names at a very good price and choose a hosting plan with a web domain together. In general, any of these hosting companies will give you the web domain for free when you contract a web hosting plan with them, so it is a good way to get a free domain for your business if you have thought or are thinking of having a page web for its promotion or, even, for the sale of products or provision of services.

Finally, it should be noted that to choose a domain registrar, it is recommended to check that it is accredited by ICANN ( Internet Corporation for Assigned Names and Numbers) since domain registration involves a series of legal and juridical aspects national and international levels to take into account and apply and a serious and accredited registrar in this organization will guarantee that the registration is done following the corresponding regulations.

As you can see, registering a web domain is not very complicated, and if you do it through a service that includes domain registration and hosting service, you can have your web page up and running quickly. Of course, always do it with a trusted service and choose a domain name that is easy to remember and pronounce and that identifies with your company, activity, brand, or personal brand.

Also Read: How to Increase Website Traffic Organically

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